High-Impact, International Insights from PCMA’s Annual Conference

The world feels like its shrinking: Technology and travel make our world flatter by the day.  But, in many ways, it’s still a big world out there.

Yesterday I was reminded of this when I led a session titled Captivating Clients and Co-workers across Cultures at the Professional Convention Management Association’s annual conference in New Orleans. Even though I always make my sessions interactive, this session felt different…like there was a certain international energy in the room.

Why? Well, the audience actively participated–-REALLY participated–-sharing interesting, international insights about doing business in places like Amsterdam and Potsdam, and personal perspectives from natives of The Netherlands, Turkey and the like. This created a rich, interactive, international atmosphere.

And this shows why an international presentation that is truly interactive always gives a greater impact. Because our world is still awfully vast, every audience member will bring his or her slightly different interesting, international experiences. Sharing those insights during the session enhances the international impact of the session–and makes it more interesting and memorable.

So, whether giving a keynote at a big industry conference or training a handful of professionals, invite international insights from the audience.  Everyone will enjoy–and benefit from–the high-impact international dialogue.